Frequently Asked Questions
Frequently Asked Questions
What is Birch Water?
Birch Water is found inside birch trees. Birch water is very low in sugar and calories, even lower than Coconut Water or Maple Water. It also contains naturally occurring micronutrients including Minerals, Electrolytes and Antioxidants. For decades, birch water has been used in Asia and Northern Europe as a form of Detox.
Where does your Birch Water come from and how do you get it?
The Birch Water in TREO comes from birch trees that are hand-tapped in Marshfield, Vermont. Birch water is extracted in a similar way to the maple tapping process whereby, a spigot is inserted into the tree and tubing is connected to collect the water. Trees are not harmed by tapping, rather, the tapping of trees is good for them and allows them to flourish while enhancing the sustainability of the forests.
Treo uses Organic Fruit and Vegetable Juice for Color, what fruits and vegetables are used?
Treo uses Organic Carrot/Apple/Blackcurrant Juices in our Blueberry and Strawberry SKU’s and Organic Carrot/Apple Juices in our Coconut Pineapple and Peach Mango. All the juices for color are Certified Organic.
What makes Treo so sweet? Does it have artificial sweeteners?
TREO is naturally sweet and contains no artificial sweeteners, only organic plant-based sweeteners. Birch water contains a natural sugar called xylitol which provides a natural sweetness to the drinks as well as being good for teeth and gums. It also contains organic Erythritol, which is a plant-based sweetener classified as a sugar alcohol (more info below). Lastly, TREO contains negligible amount of organic plant-based Stevia which is used to balance the flavor. Sweetness is also a matter of personal preference. Some Treo flavors may appear to be sweeter than others, just as some fruits are sweeter than others. Which is why we have 7 SKU’s in our portfolio. That way consumers can find a flavor and sweetness level they prefer.
What is Erythritol? And why does Treo contain erythritol?
Erythritol belongs to a class of compounds called sugar alcohols. Most sugar alcohols are found in small amounts in nature, especially in fruits and vegetables such as grapes and pears, as well as in mushrooms, and certain fermented foods The way these molecules are structured gives them the ability to stimulate the sweet taste receptors on your tongue. Erythritol adds no calories and carbs and has no effect on blood sugar levels. It also has no effect on levels of cholesterol, triacylglycerol or free fatty acids. This makes erythritol a safe alternative for diabetics and others with concerns about their blood glucose levels. Erythritol also has 0 Net Carbs which is the reason TREO has only 2 net carbs/bottle. TREO uses Erythritol to balance the sweetness and add mouthfeel to its products.
Are there links with Erythritol and digestive issues?
Some alcohol sugars can lead to digestive issues when you ingest high amounts of them. This may cause bloating and digestive upset. However, Erythritol is different than the other sugar alcohols as most of it gets absorbed into the bloodstream before it reaches the colon.
Do major public health organizations support the use of Erythritol?
Yes. In 2014, one of the nation’s strongest nutrition advocate organizations, the Center for Science in the Public Interest, declared erythritol “safe” in a comprehensive, science-based report on the use of non-nutritive sweeteners. The American Diabetes Association states, “Foods with low- or reduced-calorie sweeteners can have fewer calories than foods made with sugar and other caloric sweeteners. That can be helpful if you’re trying to lose weight or even to prevent weight gain. These products often times also have less carbohydrate which can be helpful in managing blood glucose levels.”
What is Xylitol? And why does TREO contain it?
Xylitol is a naturally occurring alcohol found in most plant material, including many fruits and vegetables. Birch water also naturally contains xylitol and its why it is one of the main sweeteners in our products. Xylitol tastes sweet but, unlike sugar, it is not converted in the mouth to acids that cause tooth decay. It actually reduces levels of decay-causing bacteria in saliva (which is why dentists recommend it) and also acts against some bacteria that cause ear infections. It is a great sugar substitute for people with Diabetes. Dog owners should know that xylitol can be toxic to dogs, even when the relatively small amounts from candies are eaten.
What is Stevia? And why does TREO contain it?
Unlike other sugar substitutes, stevia is derived from a plant. We use only organic and non-GMO plant-based Stevia in TREO. Stevia is regarded as one of the safest of the sugar substitutes, in part because it has a long history of use in Japan.
Does Stevia have an aftertaste?
Some people can detect a slight licoricey aftertaste to stevia. HOWEVER, TREO uses the best grade stevia which is organic Reb A and therefore does not have an aftertaste. Stevia is also the last ingredient on our label as we use very small amounts of it in order to balance the sweetness.
How did TREO come to be?
TREO was founded by Bob Golden who is from the family who brought you Snapple. Bob was traveling in Scandinavia and discovered the wonders of birch water and wanted to bring the concept to life in the U.S and so TREO was born. In fact we like to say that TREO is like a modern day Snapple – delicious, flavorful and fun and using the best ingredients mother nature can provide.
Are there any other products under the TREO brand?
Not yet, but we do have some plans in the pipeline to extend our range of delicious yet healthy plant-based products.
Is TREO only sold in a single size bottle?
Yes, as the brand is still in its early years we have yet to expand our packaging formats.
Is TREO safe for kids?
Yes, TREO is organic, plan-based, low in sugar and calories and caffeine free. It is therefore a great alternative to sodas and Gatorade type products which are high in sugar.
Where can I buy TREO?
You can buy TREO in stores and online – see our store locator for your closest stores.
- Birch Water
- About Treo